Category: Uncategorized


  • Around June last year I had a Zoom conversation with a writer friend. We were sharing our experiences. About writing, business, and life in general. At one point I talked about the difference daily email made for me. I said… “[Daily Email’s] been the biggest thing for building my confidence and generating a ton of…

  • When I started my first email list I had 7 subscribers. At least, I think it was that many. And that’s only coz members of my support group kindly signed up. I even had one client jump in to make up the numbers. If you’ve not heard the story… That’s the list I sent a…

  • “Huh?! What’s tha-” I say, my phone frantically buzzing beside my head. Still rather groggy from my afternoon nap, I reach over to answer. “Oh.. uh… hello?” “Guess what?” “Uh… what?” I say, as I recognize my wife’s voice. “I thought Leah’s flight arrived at 6pm. But it’s actually arriving at 3.55pm!” “OH!” I say.…

  • Lying in bed this morning, the inspiration lighting bolt stung me to full consciousness… “What if they don’t know I have a website?”  I mean, I’ve voiced the unthinkable before… Saying to shocked denizens of the internet that you don’t in fact need a website to start an email list. True. But a website is…

  • I had to laugh when I saw the unsubscribe from one person. They’d come onto my list from a bundle. And signed up to get the paid product I was offering for free as part of that bundle. But they literally unsubscribed the moment they got the first email! They obviously didn’t read it. Because…

  • So a friend asked me a question about an email I’d just sent to my list. I’d used a particular turn of phrase that caught her attention… Btw, is “bloody” a “bad” word?  As an American, I quite like it. (Bloody hell sounds like a fun way to express frustration!)  But I’ve heard it shouldn’t…

  • I was prompted to send this email to you because… I’m seeing SOOO MANY emails arrive in my inbox that don’t flow from the subject line into the lead of the email. Instead there’s an almighty… KER-CH-CH-CHUNK!!  As immediately they change gears and start saying something like… “You’re getting this email because you signed up…

  • Racing home from school. We jostled for the best viewing position on the sofa. And settled in for our 1/2 hour must-watch… The Smurfs. We loved going on smurftastic adventures with them. As they wriggled out of danger. All in an effort to keep their village safe and hidden. And of course, belly-laughing every time…

  • Folks sneak onto my email list as I sleep. And even more trickle in while completely-oblivious-Chris goes about his day. Writing emails. Working on upcoming products. Planning and recording this week’s Email Ace audio. A quick count shows 25 signups in the last 3 days! I used to be as anxious as Chewbacca in a…

  • World ranked players, Katie Volynets and Erika Andreeva, were slogging it out on the tennis court. Volynets’ agility was amazing. Taking flying leaps while unleashing raw power. Smashing that poor ball into oblivion. And Andreeva’s vocalization (I’m not allowed to call them “power grunts,” apparently 😕) was all part of the theatre… while she placed…