I think I first saw it with Rachel Pedersen (Queen of Social Media). On the bookshelf lurking in her background.
A couple of days ago I saw it once again, while watching a video with Ann Handley (everyone’s favorite writer).
I’ve seen a few other people doing it too.
Is this some productivity hack?
Something I’ve perhaps missed because my nose was stuck in my email writing?
Is it a flex?
“Hey… look at my bulging bookshelves?”
I mean… there’s always a metric crapton of books on display.
Maybe it simply looks pretty?
And the big question…
Does anyone do it… but NOT display it in the background of their webinars?
I dunno.
Me? I don’t even have a bookshelf in my office.
Doesn’t mean I don’t own any books. I have plenty of physical ones, on all sorts of topics.
But for copywriting- and marketing-related ones…
I chose to buy Kindle books for the last few years. Because they were instant. And cheaper.
Maybe I’ll change my habits the future… and buy some physical books for my business-related things.
But if I DID have a physical bookshelf with my bazillion books on it…
I can guarantee it would be sorted by subject. NOT by color!
But there’d be a special category for my “top ten.” The ones that I want to read ten times or more. So I can get at them quickly.
Sorry if that gives you sort-by-color folks eye ticks.
I guess the thing is…
If you know where your book is when you need it… then that’s a good enough system to work with.
Ready to build your email list? Go here…
EmailForTheWin.com
Chris Milham
