The numbers prove daily email has the advantage

It’s about time for a bit of number-crunching.

Here goes…

😣

ker…

Ker…

KER-CHUNKK!

🤓

“Maths mode activated!”

(And… yeah, we add the “s” to “math,” in my neck of the global woods.)

First, I asked the tiny wizards that live within my laptop to do a little light-speed counting on my email “Archive” folder.

In a flash they were back with the grand total of…

184,276

… for all the emails I’d sent to my list from August last year to the end of August this year.

That’s the total words, by the way.

Which comes out at roughly 500 words per email.

500 is nice to hear. Because it means I’m keeping most emails in the realm of 2-3 minutes to read.

Quite handy for “spare moments” in a reader’s day. Or over coffee at breakfast time.

Now…

Communication through emails is what we use to build relationships with the people on our list.

(Can you state anything MORE obvious today, Chris?)

And building writing skills and confidence is the way to do it.

(Ahh… I see what you’re driving at, Chris. Carry on then…)

As writers know… the only way to get better at writing is to…

WRITE!

Preferably every day.

It’s one reason I’m a true-believer when it comes to DAILY email.

Because I experienced in PRACTICE how it brought me out of my writing shell.

I know the thought of writing an email every day scares the living daylights out of many people.

And today I WON’T be giving the full rundown on “Why Daily Email Is Awesome”…

But I WILL leave you with ONE thing to think about.

Back to those numbers again…

If I was writing a weekly email. And let’s say it was a newsletter that clocked in at 1000 words…

Every year that’s 52,000 words. Not too shabby.

Now, if you take that 500 words a day average I mentioned before, from my daily email habit…

For a week of writing it comes to 3500 words.

Over a year it’s… 182,000 words.

From a purely mechanical, writing practice point-of-view…

Daily Email Wins! 🏆

But when you add in the other advantages…

Like less stress from NOT having to make your once-a-weeker “count”…

And being the person who shows up consistently in your subscribers’ inboxes with something worth reading…

Well, that puts daily email miles ahead.

(In my humble, but accurate, opinion 😁)