Yeah… yeah… wipe that smirk off your face!
I bet most of you wouldn’t have noticed at all.
Although, our highly esteemed newcomers to this list might have.
So you want the story, huh?
Well…
I messed up my welcome emails… again.
So… hands up if you got two welcome emails ✋
If you signed up in the last couple of weeks… you probably had this inbox oddity.
It’s not exactly a world-ending mistake… just a little red-faced moment for this supposed “email guy”.
This is the SECOND stuff-up I’ve made with my welcome sequence since I started this list.
The first was because I made one “small” last minute change. And it stopped my welcome email going out. Full stop.
This time?
New subscribers got twice the love.
Reason being…
There’s another email list I’ve been experimenting with starting up.
But I kinda musta been distracted… so when I copied the existing welcome automation… I forgot to change the tag that starts the welcome sequence for the new list.
This meant there were 2 welcome sequences that both got kicked off when someone fills in the subscriber form.
So, here I am having a wee déjà vu moment while sharing today’s lesson:
Learn from my mistakes… quadruple check things!
Plus it pays to just test systems every now and again.
Sometimes unexpected weirdness happens. And no, it isn’t always Chris-induced.
I caught today’s problem because I subscribed to my list with my “plain vanilla” Gmail address. So I could see how Gmail is handling the emails I send out.
“What’s this? Oh…”
🤦♂️
And y’know… the reliable one in all of this was BerserkerMail.
It just does what it does best… including giving me the power to do complex automations.
But sometimes I tell it to do stupid things. Fortunately it’s super-easy for me to fix my screw-ups 😅
All I had to do to fix my issue was change the incorrect tag to the right one. Piece. Of. Cake!
So.. once again the world is sunshine and unicorns. 🌞🦄
It’s why I promote BerserkerMail as an affiliate.
The BerserkerMail team are awesome! Creating a product I love and having my back if (when!) I can’t figure things out.
If you’re wedded to using images or other things that ramp up spam problems… it’s probably not for you.
If you love superior deliverability… and a helpdesk like no other…
Sign up here for your free 14-day test drive (no credit-card required):
https://a.chrismilham.com/berserkermail
Now waiting with trepidation for welcome sequence stuff-up number 3 🤣
I guess that would be a hat-trick of sorts. So that’s something… I guess?
Ready to build your email list? Go here…
EmailForTheWin.com
Chris Milham