“What if no one subscribes or ever reads my emails?”

I’ve been so busy this weekend with my girls’ dance show and other things.

Barely had time to do much else.

So thought you might like this little slice from The Email Mindset Constructinomicon.

Where I pass email marketing wisdom (and tough love) back to my past self.

This particular worry orbited my own mind early on.

And is a very real roadblock you may have to jump over on your own path of building an email list.


“What if no one subscribes or ever reads my emails?” 

If no one EVER reads the emails you write. Then you’ll still become a better writer.

That alone will be money and time well spent for your business.

But this excuse really isn’t based in reality.

The only way NO ONE will read your emails, or even subscribe to your list, is if you make this a self-fulfilling prophecy. And never actively try to get subscribers.

If you simply put a link to your email list opt-in page on your website. And in your social media bio.

But never put helpful content out into the world. Or do advertising. Or join collaboration events, like bundles and summits. Then of course you’ll never get subscribers. And no one will ever read your emails.

If this is the case then you’re really not trying. You are self-sabotaging.

Letting “what ifs,” like this one, take up mental real-estate. When you should just use that energy for DOING the things that are going to attract subscribers to sign up to your list.

If you REALLY want to grow an email list. Make a pact with yourself to stop self-sabotaging.

To BELIEVE that growing an email list is possible.

And BELIEVE that YOU can do it, like so many other business owners have.

There are so many people in the world who will probably be on your wavelength… and love to hear what you put out there.

They WANT to hear your take on things. And appreciate the ways you offer to solve their problems.

Did you know: you just need to build a small list of 1000 raving fans who hang on your every word and buy what you offer… and you can live very comfortably?

Out of the pool of 8+ billion people in this world…

Odds are pretty good that just 0.0000125% of them MIGHT just “Click” with you. Grow to know, like, and trust you. And buy your products.

Even if we only look at the adult population of the USA (250+ million)…

1000 subscribers is still only 0.0004%!

So maybe… just… maybe this email list thing could work?

But you’ll only get there by using your sledgehammer to pulverize this excuse to dust!