Part 12: If I Can Do It, Anyone Can!
I started building my business around email because of a deeper desire to build financial freedom. To serve my customers well. And not be glued to a computer screen while doing so.
I’ve experienced the pain (literally) of what constant sitting in front of a computer can mean. Been there, done that as a software developer.
And, in more recent years, after experiencing major (and I mean MAJOR) burnout from my previous job…
I wanted something that I could do, even if my energy levels were all over the show. And reducing or eliminating the pressures of client deadlines would do just nicely, too!
Now, I’ve not really been a “stick at things” kinda guy.
With daily email… it didn’t “click” at first… but then it dawned on me…
Part of my motivation also came from wanting to prove myself. To know I could do it. And stick with it.
So the story is…
After 12 months of daily email, I’ve proven to myself that I CAN stick at things. And make them a habit. Even when it’s hard.
Feelin’ rather chuffed about that! 😊
Although I wouldn’t swap daily email and my list for anything…
There’s been days when it’s been SOOO hard to write.
But those were the days when I learned a lot about myself.
Like, how leaving writing until 9pm at night is stupid, Chris!
Like, it’s OK that no-one has replied when I invited them to. (They don’t all hate you!)
Like, I don’t have to worry about the writing so much. Because MORE important is the relationship.
Who cares about my CREE-AY-TIVE spelling? Or whack-a-mole-and-call-me-Bert hyphenation? Or just generally odd stuff? 🌵
And if you do… I guess hanging out on my email list will drive you InSaNe!!. (But, you’re more than welcome to stay. 😊)
One thing I’ve learned, that didn’t make it onto the “chosen twelve” list for this series… and I definitely will talk about more… is that…
Sending daily email (or less often) doesn’t have to be a HUGE stress.
Because, after 12 months I know more about my subscribers. I know more about email marketing. And know more about I what I want to keep writing about.
I also “know the drill.” So writing and sending is pretty quick.
Plus, it’s pretty cool to be able to practice writing just about every day.
And here I am now… just blabbing away… which just goes to show that I’m relaxed. Not feeling the stress at all.
At the end of the day the process is simple:
- Build a list
- Email it daily
Not easy. Or no work. But… simple.
Sure, a couple of other things too.
But once you have some strategy for monetization worked out. And the tech stuff playing nice. You can kinda slip into cruise control.
I reckon…
If I can do it… ANYONE can do daily email.
For me, daily email has become a simple, low-stress, high-freedom lifestyle.
And I can’t wait to see what unfolds over the next 12 months!
Ready to build your email list? Go here…
EmailForTheWin.com
Chris Milham