They Say I Should Include This “About Me” Bit…
*Ahem*
After 30 years of experience spanning information technology, education, and marketing… I am building my solo business from my home in rural New Zealand.
My wife, three kids, and manic cat, Nellie, all help keep me grounded so I don’t yabber on all day about how AMAZING email is!
Because it REALLY is!
Growing an email list means we can unshackle ourselves from the tyranny of social media content creation…
To enjoy a more relaxed way of growing a THRIVING business.
I’ve been writing daily emails for 3 years, and now…
I help entrepreneurs develop personality-based email marketing skills. So they can build stronger subscriber connections… boost sales… and keep their customers coming back for more.
I show up in my emails with stories, email marketing tips and offers to help you move the needle for your business.
Get your free ticket for the ride here…
Y’know…
The emails many business owners send these days lack one vital ingredient…
The Spark Of
AUTHENTICITY
Where one human being connects with another in a relaxed, fun, and helpful way.
Without the whiffy stink of templates, gimmicky tactics, or AI-generated samey-samey copy.
You probably hate that shlock as much as I do.
In fact, I’ve made it my business helping business owners like you…
Write Emails
Like An
Actual Human Being
I’m sure you’ll be as delighted as I am when you have the know-how & confidence to build authentic connections that lead to loyal, long-term customers.
If this is music to your ears…
I’ve put together a bunch of my best tips for writing emails your subscribers love, in a quick-read book called:
Grab ’Em By The Eyeballs: 15 Secrets To Boost Your Email Engagement Off The Scale.
It’s your gift for signing up to get my deliciously off-beat emails.
Your Email List Is Your Most Valuable Business Asset!
But to build for success — and not endless customer service headaches or offers that flop — you need the right subscribers.
So having a firm grasp of timeless list-building strategies is a MUST.
Sadly…
These are NOT what your typical marketing guru loves to babble about.
If they’re not advising to email less. (A really BAD idea.) …
They’re shilling a course on some fad or other. (AI anyone?) …
Or getting all excited about personalisation and segmentation. (Often overrated for your average small business.)
Fortunately, I ain’t your “typical marketing guru” 😁
Which is why I show up in your inbox to share my experiences in the trenches as a small business owner building a list of loyal customers…
Without resorting to emails with AI or guru-shlock tactics.
When you get my emails, you’ll see for yourself how I’m doing this. I can almost guarantee you’ll find plenty of ideas and inspiration for your own email list.
Want my DAILY stories and tips?
Sign up here…