• Did I dodge a bullet?

    It’s Sunday… and things are moving a little slower around here. Plus it’s mailbag time. So here’s an answer I gave in a Facebook copywriting group I’m a member of. A couple of days ago someone there asked about Fiverr.… Read more…

  • Hamsters, Chris? WTF?

    Two days ago I wrote my email strictly to a 30-minute timer. I used AI transcription to get the email content out of my head and onto the page. Then yesterday I started with just a blank page. And blatted… Read more…

  • More “meta”…

    After yesterday’s email about writing using AI transcription. And taking 30 minutes to do it… I looked at the result and said to myself “that took 30 minutes?” It just looks too short an email to take that long. But… Read more…

  • Writing at the speed of thought

    Today I wanted to share with you how to start and finish an email in half an hour. First step is put on the egg timer. I’ve just set mine for 30 minutes. And I’m already speaking into the transcription… Read more…

  • Hops, skips and jumps

    Today, I attended an Upwork masterclass led by a fellow member of a copywriting group I belong to. It was so interesting hearing about her journey from software engineering into copywriting. Now she was leading her mastermind call today. And… Read more…

  • Grab as many of these as you can

    Some days we might feel we’re not making any progress. And our brains pile on with the taunts. It’s times like this, testimonials come in handy. And it’s why, if you have to nail me down to a few rules… Read more…

  • Bite scars

    Every time I pick up a pen to write I see the bite scar on my hand. Self-inflicted. (Not by my teeth!) But certainly by my lack of experience. We live on a larger section than most in our neighborhood.… Read more…

  • Contrarian moments

    Some people are natural contrarians — wired to go against the flow. I’m a bit that way. I don’t know why. One of the earlier contrarian moments I remember was in middle school. I was normally a pretty quiet kid.… Read more…

  • Oops! … I Did It Again

    Yeah… yeah… wipe that smirk off your face! I bet most of you wouldn’t have noticed at all. Although, our highly esteemed newcomers to this list might have. So you want the story, huh? Well… I messed up my welcome… Read more…

  • Floopy facts

    I came across this in the “State of Email 2023” report from Mailmodo: “Back in the 1970s and 80s when email marketing became popular, spam filters used to look out for several spammy words to understand which emails were spam… Read more…