Sometimes the littlest of things can throw us out of kilter. Take yesterday… we arrived at our motel in Wellington (that’s our capital city). We knew it was a 3-star place. So it wouldn’t be the flashest accommodation. Or have… Read more…

It’s been a great “pep up” time this week… joining in with Alex Cattoni’s “Posse Week”. Great to have some of my freelancing friends there too. Although I’m not too ecstatic about missing the live sessions today. But it’s for… Read more…

“Business is the ultimate sport. In business, as in sport, the one thing you can control is effort.” Ponder that and… have a great day! Bye! .. .. .. .. .. .. .. .. What? … You’re still here? Like… Read more…

Today I was struck… THWACK!! Obviousness was busy playing its game of “chicken” with me again. And… once again I was too slow. No, it wasn’t some deep insight into working with clients. Or how to better live the freelancing… Read more…

If ever there was a day I didn’t want to write a daily email… today’s been it. It’s not you lovely people. It’s not because I want to just chuck in the last 100 days because my imposter syndrome raised… Read more…

In the circles I run in — copywriting and marketing — AI gets plenty of attention for being able to do things like research. And for writing various types of copy and content. But I’ve found it useful for another… Read more…

Another week has just about bitten the dust. One that’s been full of Thanksgiving goodness… and also Black Friday sales madness. Thank goodness we’re now in the eye of the storm before Cyber Monday hits. So while I’m having a… Read more…

So I’m lying down for a bit of a breather. And thanking the rev.com app for being so awesome that I can speak my draft email today. It’s 8:30PM and I’m still plugging away at finishing the jolly Black Friday… Read more…

Happy Thanksgiving! I hope you’ve enjoyed a wonderful day. Perhaps spending it with family, friends, and loved ones. It’s an opportunity to be thankful for the good things in our lives that we enjoy and appreciate. In my neck of… Read more…

The other day I woke to a Google Alert that I wasn’t expecting. Oh no! They haven’t! I’ve heard of cancel culture… but this is getting ridiculous. As the conflicting thoughts poured in about what this meant… Is this some… Read more…