• Inseparable

    When I was a kid there was me, Timothy, and Stuart. Best buds. Wherever one was. There the other two were. Inseparable. We played at school. Played at the park. Played at each other’s homes. Pretended to be Luke Skywalker… Read more…

  • Thanksgiving or death

    My email list is a gathering of folks from all over the world. So not all of us celebrate Thanksgiving today. But, if you do… Happy Thanksgiving! 🦃🥂 I hope you’ve enjoyed a wonderful day. Perhaps spending it with family,… Read more…

  • Gmail promotions tab misery

    I really hit a streak of landing in the Gmail promotions tab lately. It all started a couple of weeks back when I first mentioned the name of a certain shopping-mad season of the year that starts with B and… Read more…

  • Spotting email ideas in the wild

    Like young Cole from The Sixth Sense… who sees dead people everywhere he looks… email ideas are all around us. A friend stops by with some extra fruit from their tree. That’s an email. Someone rear-ends you while stopped at… Read more…

  • Black Friday blunders

    Who else is feeling weighed down by a metric crapton of Black Friday emails? 🙋‍♀️🙋‍♂️ I laugh as I write that. Because I’m part of the problem. You see… I’ve got a client in the ecommerce space. And I’m busy… Read more…

  • You don’t have to

    One of the best things about having a business is the freedom to prioritize my days. I can plan to do things with my family and not be chained to a desk. And on days like this, when I’m feeling… Read more…

  • Gmail is mangling my subject lines

    Of course I discovered it right in the middle of my launch! How could timing be any worse? Maybe I’m throwing my toys out more than I ought. But I prefer to know about things like this BEFORE I go… Read more…

  • Scared out of my skin

    So I was sitting in my office. Busy working on another email (are we surprised?) Headphones on. And I was having a merry old time bopping along to “Turn It Off” by Paramore. Unbeknownst to me… My youngest daughter had… Read more…

  • You ain’t never had a friend like me

    “Friend Like Me” from the cartoon Aladdin movie is a thing of beauty. Robin Williams sung this toe-tapper as he played the Genie. I don’t know about you, but I can’t help bopping along. And gurgling something, that with next-gen… Read more…

  • “That tickled me so much”

    Yesterday’s email may have caused some suprises. It certainly did for one subscriber who told me: “That tickled me so much I had to let you know.”  What could have prompted a chuckle-tastic moment like this? 🤔 This, perhaps… “I… Read more…