• Billions of introverts means…

    How many introverts are there in the world? Is it 16%? Is it 49%? Or another one of the gazillion options my searches turned up? So much for trying to get a straight answer from the internet. šŸ˜• Also doesn’t… Read more…

  • I just pick 3

    It’s tempting to go crazy when there’s a super-cool bundle of free products on offer. FOMO starts tugging at me. And I want to grab everything I can, “just in case I need it.” Well, after the dopamine buzz wears… Read more…

  • “How do you make them interesting every single day?”

    Came a question via LinkedIn… I’m fascinated by your daily email approach. Writing an email every day is pretty daunting. How do you make them interesting every single day?  Sometimes people get the daily email thing. Most of the time… Read more…

  • Will twenty twenty-five put out the dumpster fire?

    2024 has been busy. And it’s been a veritable dumpster fire for many business owners. More jaded and skeptical buyers than ever, means it’s been a rough ride earning a crust. Now that the end of the year is galloping… Read more…

  • Break the SOS cycle

    It started with copywriting. Then white paper writing. Then site content audits. Then Web3 writing. Then some other stuff. Before wending my way to email. When I entered this new and strange world of marketing and copywriting… I found myself… Read more…

  • Yappin’ at my heels

    I froze in my tracks as it ran toward me. Disturbing memories flashed across my mind. Scars from 11-year-old Chris’s newspaper delivery days. The owner rushed up. “I’m SO sorry!” He frantically fumbled with the leash. Deftly clipped it on.… Read more…

  • Should we listen to this white-bearded fellow?

    Last Christmas Eve I was still focused on freelancing. And writing about it for my daily emails. So had a little freelancing Christmas fun with the email I sent then. This year I’ve rejigged it for email marketing. Just ‘cos!… Read more…

  • The Christmastime legacy of Philips Brooks

    The year was 1865. The place was a middle-eastern town. Part of modern-day Israel. Half a world away from the Church of the Holy Trinity, Philadelphia. Where Philips Brooks was an Episcopal priest. As he wandered the streets of Bethlehem.… Read more…

  • Should a wizard be mocked for doing his work?

    Here I am, minding my own business, busily writing an email. From the other side of the room comes a giggle. Then it’s outright laughter. I’m like, “Huh?” as I lift my head to see what the fuss is about.… Read more…

  • Left bloodied and bruised on an island in the Pacific

    We’d only just stepped out from among the trees. After we’d walked for 1.5 hours along the coastal “path.” That took us up and down and all over the place. Most of the way was rough going. Scrambling over scoria… Read more…