Category: Uncategorized

  • The benefits of royally screwing up

    Aren’t you lucky to be here? … As I share my embarrassing mistakes! I’m sure you WON’T make any ones like this yourself. But… there’s perhaps no better way to learn than royally screwing up! Like the time I sent the EXACT SAME email to my list… twice! 😳 We’re talking one week apart. The…

  • Play your game

    One of my influences for daily email, Ben Settle, said in a recent email… “Figure out and play your game, not mine or anyone else’s.” Much wisdom is packed into those few words. And includes… don’t copy anyone. Just be yourself. Otherwise you’ll be on the treadmill of trying to be someone you’re not… Or…

  • Is What You Write Worth Reading?

    What can I possibly write that will be worth my subscribers taking the time to read? It’s a question that’s ultra-important to me in my business. Particularly as someone who shows up in my subscribers’ inboxes every day without fail. I take a leaf out of internet marketing great-grandfather Ken McCarthy’s book here. He’s pretty…

  • What do you get when you write a truckload of emails?

    Today I churned out 8 emails for a client. Among other things in my day. Like Zoom calls etc. That made it a happy day. Because my internal hourly rate was giving me the thumbs up (for once!) And because this wraps ups June’s emails. And July’s! I share this with you because of the…

  • Time to evict the rats?

    I wonder if I’m hobbling my hopes and dreams of “making it big”… by working out of a cozy home office? 🤔 A meme doing the rounds says… (And we know memes are the REAL truth-carriers of the world, right?) Apple… Google… Amazon… Harley… Disney… Mattel… All began in garages. Hard to argue with its…

  • The dangers of building porcelain palaces

    In Chongqing, China, there’s something you could classify as a wonder of the modern world. For there lies the mighty Porcelain Palace. Spanning more than 32,000 sq ft (3,000 square meters). With its façade that draws inspiration from ancient Egypt. It’s claim to fame? It’s the largest toilet complex in the world! Boasting… err… that…

  • The Velcro stage

    A few days back, I mentioned about the incident with my hair. And why I ended up with none. Well… when I got to just 2 days of regrowth… Taking off my woolen beanie meant… ripping it off. It was THAT attached to my head. The Velcro stage of hair regrowth had arrived. It’s not…

  • How I beat a chronic fear of writing and wrote 91,987 words

    Back in 2023 I was learning the ropes writing client emails. And the previous year I’d written plenty of copy for client websites. As well as written assignments for courses I was doing. But for any other writing I tried to do… I was practically crippled. It seemed that with a deadline I could get…

  • An efficiency tip I wish I’d learned much sooner

    Here’s a little tip to improve focus that I picked up after a few experiences this past week. It’s so simple. I probably should have “clicked” about this much sooner. The change I’m now making is… I’m only going to check email… and look at social media messages… when I can also reply to them…

  • If a 4-year-old can do it… why not a 47 year old?

    There’s a fascinating study that famous psychologist, Walter Mischel, did with a group of 4-year-olds. He put a marshmallow in front of each of them. And told them… if they could wait for 20 minutes without eating it… they could have a second marshmallow. And eat them both. But if they ate that first marshmallow.…